PASSIONATE ABOUT MAXIMISING YOUR PROFITS
Improve your profit with a design-led development strategy
To property investors developers & landlords
I offer hourly consultations to help you grow your profits through design-led and strategic support.
Why work with me? I solve the problems that cost you time, money, and value
I’m Monica Fino
With over 20 years of experience in architectural design, I combine strategic thinking and thoughtful design to unlock value, reduce risk, and deliver homes that sell and rent with ease.
I offer design-led, strategic support through hourly consultations, helping you overcome poor planning, weak design, and missed profit potential.
Whether you need a second opinion or someone to brainstorm ideas with, you can rely on me to provide clarity, experience, and honest feedback.
Why work with me? Maximising your profit through design is my priority.
Architectural Designer — Developer — Strategic Partner
Feel free to visit my investor/developer website:
www.newdayproperty.co.uk
TESTIMONIAL
“ Monica was fantastic. She gave me excellent advice on my apartments overlooking a river in Provence. Her insights on interior design were invaluable in transforming my home into a rental. She offered valuable suggestions regarding layout, as well as kitchen and bathroom design, style, colour, and furniture. I wouldn't hesitate to recommend her ”
Provence by the river - holiday rental - France
ONE LESSON FROM MY PROPERTY JOURNEY
Your project is only as good as your planning!
Every successful project starts with solid planning. The better the plan, the better the outcome, it’s that simple.
WHAT I BELIEVE
“Successful property investment development is about maximising potential, minimising risk, and creating great spaces that attract buyers and tenants”
Transforming Spaces, Maximising Potential
Why combining design-Led thinking with development strategy increases profit
Add value where others overlook it
Most developers focus on cost, speed, and resale, overlooking how design elevates both value and desirability.
Space flow
Functionality
Aesthetic impact
You prevent costly layout mistakes
See some of the transformation - Before & After
Chiswick London W4 – Basement Apartment Conversion
Project details
1-Bed Basement Apartment → 2-Bed Conversion
Scope: Internal reconfiguration, natural light optimisation
Timeline 6 months -
Size 75sqm
Purchase price £200,000
Renovation cost £83,000
End value (GVD) £4,100
Timeline 6 months ( 2009)
Investment profit
Project Overview
This tired one-bedroom basement flat in Chiswick was transformed into a bright and functional two-bedroom apartment through smart layout changes and a focus on light and livability.
Reconfigured the internal layout to create two well-proportioned bedrooms, improved ceiling heights, and introduced enhanced natural light through strategically placed light wells and large sliding doors. The result was a compact yet stylish home that met strong rental demand in West London in 2010.
Before
Key Improvements
Full renovation including new plumbing, electrics, and insulation
Reconfiguration for improved spatial flow
Restored original features with modern updates
Bespoke joinery and handcrafted details
Enhanced natural light with new glazing and finishes
Kensington W8 London - Mezzanine Apartment Conversion
Project details
Scope: Full internal/external upgrade, space optimisation, character restoration
Timeline 6 months (2024)
Purchase price £180,000
Renovation cost £45,000
Bridging loan £25,000
Others £9,000
End value (GVD) £310,00
Result
An underused basement flat reimagined as a two-bedroom rental property, increasing both yield and long-term value, designed for market appeal, efficiency, and comfort.
Project details
1 Bed Apartment → Mezzanine Conversion
Scope: Space optimisation, internal reconfiguration, high-end finishes
Timeline 3 months
Size 75sqm
Purchase price £200,000
Renovation cost £83,000
End value (GVD) £370,00
Timeline 6 months ( 2015)
others:
Solicitors fees
State Agent’s fees
Surveyor’s fees
Stamp duty
Project Overview
This one-bedroom apartment in the heart of Kensington was transformed through the clever addition of a mezzanine level, maximising vertical space and adding functionality without expanding the footprint.
We reconfigured the layout to introduce a double-height living space, a mezzanine sleeping area, and bespoke built-in storage throughout. Natural light was enhanced through new glazing, and high-end materials were used to reflect the premium location.
Result
A highly efficient, design-led home in a sought after postcode, designed for a corporate client. The property achieved a significant uplift in value and market appeal.
Key Improvements:
Structural works to support mezzanine floor
Bespoke staircase and balustrade design
Increased usable floor area without planning extension
Improved light flow and visual connection between levels
Tailored finishes for prime London market
Key Improvements:
Side return extension to expand the kitchen and dining area
Rear extension added to create an open-plan living space
Living space relocated to the rear of the property to maximise natural light and connection to the garden
Large sliding glass doors + roof lights added
Updated layout to include an additional bedroom
High-spec kitchen and modern bathroom
New plumbing, electrics, insulation, and flooring throughout
others:
Solicitors fees
State Agent’s fees
Surveyor’s fees
Stamp duty
Result
A beautifully updated heritage home blending historic charm with modern comfort, ideal for the local downsizing or holiday-let market, and delivering strong resale and lifestyle value in a highly desirable Suffolk location.
After
others
Solicitors fees
State Agent’s fees
Surveyor’s fees
Stamp duty
Total £9,000
Woodbridge Suffolk IP12 4LY – Period Cottage Conversion
In short - The renovated process
PLAN / DESIGN I CREATE
PLAN: Define your goals and develop smart strategies to set your project up for success.
DESIGN: Create practical, creative layouts that maximise space and value.
CREATE: Build with care, quality, and attention to detail — on time and within budget.
I focus on how design turns space into value.
In development, cost and speed matter, but smart space planning and strategic design are what maximise return.
Why I Offer Consultations for Developers
Because independent developers often overlook the value of combining design thinking with development strategy—something large developers use to their advantage with show homes to make properties more appealing, sell faster, and command higher prices.
That’s where I come in.
You can apply the same approach, even in small doses, and get results. With well-informed, design-led decisions and a clear development strategy from the start, your projects can sell faster, rent better, and deliver stronger returns.
Make your consultation a great investment!
SUPPORT OPTION FOR DEVELOPERS & LANDLORDS
Great for sounding out ideas or asking specific questions
Consultation Options to Fit Your Needs
GENERAL CONSULTATION
Select the right level of expert support you need for your project.
DESIGN -LED STRATEGY
Great for sounding out ideas or asking specific questions
STRATEGY PLANNING
For navigating the early stages or unlocking a site’s potential.
Tailored design and planning of hourly consultations for those starting in property or working on smaller-scale projects with specific challenges
Who do I help
Small-scale property developers needing general advice
Landlords improving rental yields through design
First-time developers seeking guidance
Experienced developers who want a second opinion
Anyone stuck on a design, layout, or planning decision
For anyone looking to maximise their profit
One-to-one support to move your project forward.
1.General Consultation
Whether you're planning a project, reviewing a site, or stuck on design decisions, I offer flexible, high-value consultations to help you move forward with confidence.
What advice do I offer?
Strategic floor layouts that maximise space, function, and value.
Reviewing plans, kitchen plans, and drawings.
Lighting layout, choice of fittings, circuits and switching
- Hard finishes - flooring, tiles, panelling and other wall finishes
- Paint colours & Window treatments
- Advice on budget and sourcing products
- Kitchen & Bathrooms renovation
- Introduce style and quality to your home
- Maximise your project's full potential
Unlock your project’s potential
“ Monica worked on my property developer project. It was a big job putting in a new staircase, a new kitchen and a bathroom which now look modern, smart and done with great style. Wardrobes for 3 bedrooms were designed specifically to enhance the feeling of space. Can't thank you enough, and the work was finished on time!” Emma Taylor
2. Design & development strategy consultation
Design strategy is a powerfull approach in the property space, as it can significantly boost project value and market appeal
What professional advice do I offer
Smart design strategy
Considers target buyers, functionality, and market expectations
site potential
investment dilemmas
Focuses on how good design can increase end value
How to add space and value to your project
Rethinking space to maximise ROI
Great design isn’t just about aesthetics, it’s a powerful investment tool!
SPACE PLANNING IS KEY TO A PROJECT SUCCES
3. Design strategic space planning consultation
This consultation focuses on smart space planning to unlock your property’s full potential and maximise its space. I help landlords and developers design layouts that are functional, appealing, and profitable.
Let's plan together!
Together, we can create a strategic space plan that maximises value, enhances functionality, and boosts profitability. Let’s work together to maximise your profit!
How Planning Help
Enhance flow and functionality
Increase property value
Boost Market Appeal
Let’s explore how expert planning can make your next project a success!
I’m here to help, so you can save time, reduce stress, and focus on what matters, building a profitable portfolio.
LET’S WORK TOGETHER
Partner with me on design-led property Projects
I occasionally collaborate with investors and JV partners on design-led development projects that prioritise value, quality, and return. If you'd like to explore future opportunities, I’d love to connect.
FCA Website Disclaimer
Important Notice:
The content on this website is for general information only and does not constitute a financial promotion. Any investment opportunities mentioned are strictly for individuals who qualify as High Net Worth Individualsor Self-Certified Sophisticated Investors under the Financial Services and Markets Act 2000 (Financial Promotion) Order 2005.If you are unsure whether you qualify, please seek independent financial advice before proceeding.
